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Give These Marketing Strategies a Try

Give These Marketing Strategies a Try The new year is the perfect time for beginnings and setting goals. It also makes for good marketing campaigns and changes to your business. There are so many things you can do to provide value for customers and potential customers. If you don’t use this time to try something…

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The New Employee Benefit Everyone is Talking About

The New Employee Benefit Everyone is Talking About First it was pet insurance and foosball tables. Then it was Friday kegs in the office and goat yoga. While those benefits seemed like frivolous ways to bring fun to the office, the current benefit trend that everyone is talking about actually improves productivity and employee well-being…

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How to Make Time for Innovation

How to Make Time for Innovation We know you’re an incredibly busy business owner. It’s easy to get caught up in the daily tasks and operation of your business. But if you’re only doing what must be done, and never making time for innovation, you will fall behind. But how do you make time to…

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25 Tips to Increase Foot Traffic for Your Business

25 Tips to Increase Foot Traffic for Your Business You have a great business. You offer items/services everyone needs, yet you’re struggling to get people in the door. What can you do? You need traffic to increase sales, whether that’s online or in-person. If your business is struggling to bring in customers, you know that…

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4 Simple Management Tasks to Make More of Your Limited Time

4 Simple Management Tasks to Make More of Your Limited Time If you ask anyone over the age of 20 what the date is, after telling you, they will probably say something to you about how quickly time flies. How it seems like only yesterday it was _____. This is especially true when you own…

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15+ Questions to Identify Your Ideal Client

15+ Questions to Identify Your Ideal Client If you are in a client services business (especially one where your clients might return over and over), one of the best things you can do to set yourself up for success is to understand who you want to work with and who aligns with your skills and…

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Breaking the Burnout Cycle for Small Business Success

Breaking the Burnout Cycle for Small Business Success Business ownership is often romanticized as a thrilling combo ride of passion, innovation, and drive where one can wear a hoodie and hang out playing video games all day while money magically flows into your bank account. But anyone in business knows the idea of the effortless hustle or…

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Feeling Stuck? Try These Content Ideas for Small Businesses

Feeling Stuck? Try These Content Ideas for Small Businesses Content helps you connect, right? It gives insights into your business, your personality, and your culture. But boy, can it be draining. And as awesome as AI is there are only so many times you can ask it for blog ideas for the exact same audience…

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Tips for Reining in Your Focus in a Distracted World

Tips for Reining in Your Focus in a Distracted World Small business owners and solopreneurs learn quickly that they must wear many hats. While this ability to work in every area of their business may save money in the short term, it doesn’t take long to understand that multitasking can be bad for business. When…

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Creative Partnership Ideas to Boost Customer Engagement

Creative Partnership Ideas to Boost Customer Engagement Businesses of all types and industries are getting into the event business. They’re offering how-to demos, social gatherings, night outs, and a lot more. Best of all, they’re collaborating with some unlikely partners.   Using a similar type of collaboration can help you reach new audiences, enhance your…

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